Rohman, Ahmad Khabibur (2025) Perancangan Video Promosi Wego Lamongan. Undergraduate thesis, UPN "Veteran" Jawa Timur.
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TA Ahmad Khabibur Rohman., S.Ds-1-13-1-digabungkan.pdf Download (3MB) |
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Text (BAB 1)
TA Ahmad Khabibur Rohman., S.Ds-14-19.pdf Download (103kB) |
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TA Ahmad Khabibur Rohman., S.Ds-20-39.pdf Restricted to Repository staff only until 16 June 2027. Download (720kB) |
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TA Ahmad Khabibur Rohman., S.Ds-40-52.pdf Restricted to Repository staff only until 16 June 2027. Download (260kB) |
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TA Ahmad Khabibur Rohman., S.Ds-53-79.pdf Restricted to Repository staff only until 16 June 2027. Download (3MB) |
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TA Ahmad Khabibur Rohman., S.Ds-80-81.pdf Download (7kB) |
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Text (Daftar Pustaka)
TA Ahmad Khabibur Rohman., S.Ds-82.pdf Download (71kB) |
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Text (Lampiran)
TA Ahmad Khabibur Rohman., S.Ds-83-91.pdf Download (693kB) |
Abstract
This research aims to design a cinematic promotional video for Gondang Outbond Educational Tourism (WEGO) Lamongan to enhance its attraction and increase the number of visitors. Although WEGO has great potential as an educational tourism destination, the lack of effective promotion has led to low public interest in visiting. Based on descriptive qualitative analysis from interviews with WEGO managers, tourism ambassadors, videography experts, visitors, as well as questionnaires distributed to the public, it was found that the existing promotions have not been able to touch emotions and provide a comprehensive picture of the experience at WEGO. The proposed solution is the design of a promotional video with an engaging, fun, and emotional cinematic approach, lasting approximately 4 minutes per series, divided into two series: "Learning Outside the Classroom" and "Values at Every Step." This video will use strong narration, featuring the honest expressions of children as the main characters, supported by cinematography techniques such as slow motion, fast cuts, color grading, and sound design that enhance the atmosphere. The choice of the Londrina font is made to ensure good readability and a not-too-formal impression, in accordance with the target audience. The main video will be uploaded to the YouTube platform with a 16:9 ratio, supported by additional promotional media such as posters and merchandise (t-shirts, tumblers, keychains, stickers). It is expected that this promotional video will not only increase awareness and interest in community visits but also strengthen WEGO's image as a premier educational tourism destination in East Java.
| Item Type: | Thesis (Undergraduate) | ||||||||||||
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| Subjects: | N Fine Arts > N Visual arts | ||||||||||||
| Divisions: | Faculty of Architecture and Design > Departement of Visual Communication Design | ||||||||||||
| Depositing User: | Ahmad Khabibur Rohman | ||||||||||||
| Date Deposited: | 17 Jun 2025 08:41 | ||||||||||||
| Last Modified: | 17 Jun 2025 08:41 | ||||||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/37700 |
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