Pengaruh Financial Technology dan E-Commerce terhadap Kinerja Keuangan UMKM (Studi Kasus Sentra Wisata Kuliner di Wilayah Surabaya Barat)

Salsabila, Fira Fatma (2025) Pengaruh Financial Technology dan E-Commerce terhadap Kinerja Keuangan UMKM (Studi Kasus Sentra Wisata Kuliner di Wilayah Surabaya Barat). Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

This study aims to examine the effect of financial technology and e-commerce on the financial performance of MSMEs. This research uses quantitative methods using primary data. The population used in this study is the Culinary Tourism Center in the West Surabaya Region which is divided into ten Culinary Tourism Centers with a total of 181 booths. The sampling technique in this study used probability using simple random sampling using the slovin formula to get 65 samples. The analysis technique and hypothesis testing in this study used Partial Least Square (PLS) with the help of SmartPLS. The results of this study indicate that financial technology and e-commerce have a positive and significant effect on the financial performance of MSMEs.

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorYuhertiana, IndrawatiNIP196610171993032001yuhertiana@upnjatim.ac.id
Subjects: H Social Sciences > HF Commerce
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Faculty of Economic > Departement of Accounting
Depositing User: Fira Fatma Salsabila
Date Deposited: 07 Jul 2025 08:46
Last Modified: 07 Jul 2025 08:46
URI: https://repository.upnjatim.ac.id/id/eprint/39264

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