Lestari, Febri (2024) Keputusan Penggunaan Shopee Pay pada Mahasiswa UPn "Veteran" Jawa Timur. Undergraduate thesis, UPN VETERAN JAWA TIMUR.
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Abstract
The research was conducted to investigate the influence of financial literacy, lifestyle, and ease of use on the decision to use Shopeepay among students at UPN 'Veteran' East Java. The research is quantitative in nature and utilizes primary data to obtain information. The data was collected through questionnaire distribution. This study employed a non-probability sampling technique with a sample size of 100 UPN 'Veteran' East Java students. The questionnaire data will be analyzed using the Partial Least Square method with the SmartPLS4 program. The research findings indicate that financial literacy does not have a significant contribution to the decision to use Shopeepay. However, lifestyle does have an impact on Shopeepay usage. Additionally, ease of use also contributes to Shopeepay usage.
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | H Social Sciences > HC Economics H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HF Commerce H Social Sciences > HG Finance |
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| Divisions: | Faculty of Economic > Departement of Management | ||||||||
| Depositing User: | Febri Lestari | ||||||||
| Date Deposited: | 19 Sep 2024 01:24 | ||||||||
| Last Modified: | 19 Sep 2024 01:24 | ||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/29538 |
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