PERANCANGAN DASHBOARD ANALITIK UNTUK STRATEGI PENGOPTIMALAN PROFITABILITAS PADA PENJUALAN DAIRY GOODS DI INDIA BERBASIS TABLEAU

Farahdita, Aliyyah Nabiilah (2025) PERANCANGAN DASHBOARD ANALITIK UNTUK STRATEGI PENGOPTIMALAN PROFITABILITAS PADA PENJUALAN DAIRY GOODS DI INDIA BERBASIS TABLEAU. Project Report (Praktek Kerja Lapang dan Magang). UPN Veteran Jawa Timur.

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Abstract

The purpose of writing this Field Work Practice (PKL) report is to design a Tableau-based analytical dashboard on the sale of dairy goods in India to determine strategies for optimizing the profitability of sales of milk production, especially at Mother Dairy and Dodla Dairy companies using a business approach method, namely 5W+ analysis. 1H. 5W+1H analysis is a method used in business to analyze business opportunities, understand business situations and solve problems. In this research, the analysis was carried out using data sourced from open source datasets found on the dataset provider's website, namely Kaggle. Various data visualizations were created using Tableau to display various information that can support analysis and are combined into one analytical dashboard. The research results show that both companies need the right strategy so that the profits generated can be more optimal than before. With the right strategy, such as price optimization, stock management and focused promotions, companies can maximize sales to achieve optimal profits

Item Type: Monograph (Project Report (Praktek Kerja Lapang dan Magang))
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorSembilu, NambiNIDN9990610124nambi.si@upnjatim.ac.id
Subjects: Q Science > QA Mathematics > QA76 Computer software
Q Science > QA Mathematics > QA76.6 Computer Programming
T Technology > T Technology (General)
Divisions: Faculty of Computer Science > Departemen of Information Systems
Depositing User: Aliyyah Nabiilah Farahdita
Date Deposited: 20 Jul 2026 06:24
Last Modified: 21 Jul 2026 00:52
URI: https://repository.upnjatim.ac.id/id/eprint/54870

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