Sausan, Vynka Zahira (2025) Pengaruh Kemanfaatan, Kemudahan, dan Kualitas Informasi terhadap Penggunaan Aplikasi Fore Coffee Indonesia. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
This study aims to determine whether there is an effect of usefulness, Ease of Use, and information quality on the use of the Fore Coffee Indonesia application. This study uses associative research with a quantitative approach and data collection techniques using questionnaire methods. The population in this study were Fore Coffee Instagram followers. The number of samples used in this study were 100 respondents, the sampling technique in this study was purposive sampling technique with the criteria of Fore Coffee Indonesia Instagram Followers, Having Fore Coffee Indonesia applications and accounts, and having made transactions using the Fore Coffee application. The data analysis technique uses Statistical Program for Social Science (SPSS) software version 25. The results of this study indicate that Usefulness, Ease of Use, Information Quality simultaneously have a significant effect on Application Usage. Partial usefulness has a positive and significant effect on Application Usage. Ease of Use partially has a positive and significant effect on Application Use. Information Quality partially has a positive and significant effect on Application Use. Keywords: Usefulness, Ease of use, Information Quality, Application Usage
Item Type: | Thesis (Undergraduate) | ||||||||
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Subjects: | H Social Sciences > HF Commerce > HF5001 Business. Business Administration | ||||||||
Divisions: | Faculty of Social and Political Sciences > Departement of Business Administration | ||||||||
Depositing User: | Vynka Zahira Sausan | ||||||||
Date Deposited: | 19 May 2025 05:01 | ||||||||
Last Modified: | 19 May 2025 05:01 | ||||||||
URI: | https://repository.upnjatim.ac.id/id/eprint/36330 |
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