Pratama, Rizal Yendra (2025) Design of an Illustrated Travel Guide for Ampel for Domestic Tourists Aged 18-25 Years. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
The Ampel religious area in Surabaya has great potential as a cultural and spiritual tourism destination that combines historical, religious, and Arab-Javanese cultural values. However, this potential is not yet fully recognized by domestic tourists, especially the younger generation, due to the lack of attractive, integrated, and easy-to-understand information media. This study aims to design an illustrated guidebook for the iconic Ampel tourist area as a visual information medium capable of introducing the uniqueness of the area to domestic tourists aged 18–25 years. The design methodology uses a Design Thinking approach with the following stages:empathize, define, ideate, prototype, dan implement. Data were collected through literature studies, field observations, and questionnaires distributed to respondents who were the target audience. The design results in an illustrated book with a semi-realistic watercolor visual style chosen by the majority of respondents, as well as a layout that integrates illustrations with descriptive content about iconic places, culinary delights, souvenirs, and religious activities in the Ampel area. The final result of this design is a visual tourist guidebook that not only functions as an information medium, but also as an educational and promotional tool to increase interest in domestic tourist visits. The design of this illustrated book is expected to support the development of Ampel religious tourism and strengthen the preservation of local culture through visual media that is communicative, aesthetic, and relevant to the younger generation. Keywords: Illustrated books, Travel guides, Religious tourism, Ampel, Visual communication design.
| Item Type: | Thesis (Undergraduate) | ||||||||||||
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| Subjects: | N Fine Arts > N Visual arts N Fine Arts > NC Drawing Design Illustration |
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| Divisions: | Faculty of Architecture and Design > Departement of Visual Communication Design | ||||||||||||
| Depositing User: | Rizal Yendra | ||||||||||||
| Date Deposited: | 19 Sep 2025 09:23 | ||||||||||||
| Last Modified: | 19 Sep 2025 09:23 | ||||||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/44232 |
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