FITUR STREAK SEBAGAI KOMUNIKASI FATIK (Analisis Kualitatif Deskriptif tentang Fitur Streak dalam Membentuk Komunikasi Fatik pada Interaksi Generasi Z di Platform Tiktok)

Simanjuntak, Zefanya Sortaria (2026) FITUR STREAK SEBAGAI KOMUNIKASI FATIK (Analisis Kualitatif Deskriptif tentang Fitur Streak dalam Membentuk Komunikasi Fatik pada Interaksi Generasi Z di Platform Tiktok). Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

This study aims to describe and understand the meaning of the streak phenomenon on TikTok as a form of digital social communication practice among Generation Z. The streak reflects how Gen Z interprets continuous interaction as a symbol of closeness, consistency, and commitment in online friendships. Using a descriptive qualitative method, data were collected through in-depth interviews with active TikTok users who regularly maintain streaks. The findings reveal that streaks function not only as a gamified feature that motivates daily interaction but also as a form of phatic communication, maintaining social connection without necessarily conveying substantive messages. Over time, the meaning and motivation behind streaks transform from novelty and entertainment into a form of digital ritual representing emotional closeness and peer-driven social pressure. Therefore, TikTok streaks can be understood as symbolic communication practices that illustrate how Generation Z negotiates commitment, social connection, and personal balance in the era of social media.

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorFebriyanti, Syafrida NurrachmiNIDN0723028302syafrida_nurrachmi.ilkom@upnjatim.ac.id
Subjects: P Language and Literature > P Philology. Linguistics > P99.5 Non Verbal communication
P Language and Literature > P Philology. Linguistics > P94.7 Interpersonal communication
Divisions: Faculty of Social and Political Sciences > Departement of Communication
Depositing User: Zefanya Sortaria Simanjuntak
Date Deposited: 19 Jan 2026 04:23
Last Modified: 19 Jan 2026 04:24
URI: https://repository.upnjatim.ac.id/id/eprint/48816

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