Strategi Pengembangan Agrowisata Kurma Park Berbasis Pemberdayaan Masyarakat Lokal di Kabupaten Pasuruan

Ridwan, Muhammad (2025) Strategi Pengembangan Agrowisata Kurma Park Berbasis Pemberdayaan Masyarakat Lokal di Kabupaten Pasuruan. Undergraduate thesis, UPN Veteran Jawa Timur.

	Text (COVER) 21024010051-cover.pdf Download (570kB)
	Text (BAB I) 21024010051-bab1.pdf Download (213kB)
	Text (BAB II) 21024010051-bab2.pdf Restricted to Repository staff only until 11 June 2027. Download (320kB)
	Text (BAB III) 21024010051-bab3.pdf Restricted to Repository staff only until 11 June 2027. Download (232kB)
	Text (BAB IV) 21024010051-bab4.pdf Restricted to Repository staff only until 11 June 2027. Download (2MB)
	Text (BAB V) 21024010051-bab5.pdf Download (94kB)
	Text (DAFTAR PUSTAKA) 21024010051-daftarpustaka.pdf Download (243kB)
	Text (LAMPIRAN) 21024010051-lampiran.pdf Restricted to Repository staff only until 11 June 2027. Download (717kB)

Abstract

Kurma Park Agrotourism is the first artificial tourism based on date palm plantations in Indonesia. The aim of this research is to formulate a strategy for developing Kurma Park Agrotourism based on local community empowerment. The data analysis methods used are descriptive analysis, SWOT analysis and QSPM analysis. The research results indicate that the strategy that needs to be implemented is a diversification strategy, where Kurma Park Agrotourism must carry out business development by expanding business or geographic segments to expand the existing market. There are 5 alternative strategies that can be implemented, namely 1) Community-based tourism development in tourism management. 2) Diversification of processed date products and development of tourism concepts. 3) Development of a sustainable agricultural system. 4) Integrating destinations with exclusive tour packages and 5) Increasing digital-based tourism services.

Item Type:

Thesis (Undergraduate)

Contributors:

Contribution	Contributors	NIDN/NIDK	Email
Thesis advisor	Mubarokah, Mubarokah	NIDN0714116201	mubarokah@upnjatim.ac.id
Thesis advisor	Roidah, Ida Syamsu	NIDN0724068602	ida.syamsu.agribis@upnjatim.ac.id

Subjects:

H Social Sciences > H Social Sciences (General)
S Agriculture > S Agriculture (General)

Divisions:

Faculty of Agriculture > Departement of Agribusiness

Depositing User:

Muhammad Ridwan

Date Deposited:

11 Jun 2025 06:38

Last Modified:

11 Jun 2025 06:38

URI:

https://repository.upnjatim.ac.id/id/eprint/37327