Wati, Tri Agusnia (2025) Pengaruh Kebiasaan, Kepercayaan, dan Kendala Operasional Terhadap Niat Untuk Terus Menggunakan E-Wallet DANA (Studi Pada Pengguna E-Wallet DANA Kota Surabaya). Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
This study aims to analyze the influence of habits, beliefs, and operational constraints on the sustainability goals in using the Dana e-wallet in the city of Surabaya. This study was conducted using a quantitative method with an associative approach, data were collected through a bold survey of 100 respondents and analyzed using multiple linear regression. The results showed that habits and beliefs had a positive and significant effect on the intention to continue using the Dana e-wallet, while operational constraints had a negative and significant effect on the intention to continue using the Dana e-wallet. These findings indicate that the higher the level of user habits and trust in the Dana e wallet, the greater their tendency to continue using it. The disadvantage is that the lower the perceived operational constraints, the higher the user's intention to continue using the Dana e-wallet.
Item Type: | Thesis (Undergraduate) | ||||||||
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Subjects: | H Social Sciences > H Social Sciences (General) | ||||||||
Divisions: | Faculty of Social and Political Sciences > Departement of Business Administration | ||||||||
Depositing User: | TRI AGUSNIA WATI | ||||||||
Date Deposited: | 03 Jun 2025 03:27 | ||||||||
Last Modified: | 03 Jun 2025 03:27 | ||||||||
URI: | https://repository.upnjatim.ac.id/id/eprint/36899 |
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