Perancangan Video Iklan Layanan Masyarakat Dampak Negatif Gawai dalam Pola Asuh terhadap Anak

Fernanda, Rima Karmelia (2024) Perancangan Video Iklan Layanan Masyarakat Dampak Negatif Gawai dalam Pola Asuh terhadap Anak. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

This public service announcement aims to design visualizations that depict the negative impact of excessive gadget use on parenting patterns. To analyze this issue, the researcher employs a qualitative approach to gain an in-depth understanding of the phenomenon, particularly in the interaction between parents and children in the digital era. During the design phase, the researcher applies the design thinking method to create an effective storyboard, focusing on planning clear and detailed scenes. This process begins with an analysis of relevant literature and observations of parent-child interactions, which serve as the foundation for crafting the intended message. The main message of this public service announcement video emphasizes the importance of maintaining a balance between technology use and direct interaction between parents and children. The video delivers engaging visuals and an easily comprehensible narrative, aiming to ensure that the message resonates with diverse audiences. The outcome of this design is expected to contribute to parenting campaigns in the digital era while serving as a reference for policymakers, education practitioners, and the general public in fostering a better family environment for children's development Keywords: Public Service Advertisement, Gadgets, Parenting, Parents, Children

Item Type:

Thesis (Undergraduate)

Contributors:

Contribution	Contributors	NIDN/NIDK	Email
Thesis advisor	Nisa, Diana Aqidatun	NIDN0011069006	diananisa.dkv@upn.jatim.ac.id
Thesis advisor	Ayuswantana, Alfian Candra	NIDN0005058806	alfianayuswantana.dkv@upnjatim.ac.id

Subjects:

L Education > LC Special aspects of education

Divisions:

Faculty of Architecture and Design > Departement of Visual Communication Design

Depositing User:

Rima Karmelia Fernanda

Date Deposited:

17 Dec 2024 04:36

Last Modified:

17 Dec 2024 04:36

URI:

https://repository.upnjatim.ac.id/id/eprint/33526