Yudantha, Georgius Erlangga Mahendraa (2024) Analisis Usability Website Gudang Madu Sumatra Terhadap Customer Individu Dengan Pendekatan Nielsen Attributes Of Usability. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
Gudang Madu Sumatera (GMS) is a sustainable integrated beekeeping company established with the aim of empowering communities in the forest areas of Indonesia. To market its products more effectively, GMS designed a website to provide information about the company and its products, making it easier and more accessible to a wider audience. Therefore, a website with an effective design and functionality is needed to facilitate both customers and the company. Ensuring good usability is crucial for the website’s sustainability.Usability testing is a method used to ensure the quality of an application. The usability testing to be conducted will focus on usability aspects based on ISO 9126, which serves as a benchmark for determining the website's success. The usability evaluation will be conducted using the usability testing method, interpreting each usability factor measurement based on ISO 9126 and the Nielsen Model questionnaire. The data was analyzed using SPSS and SmartPLS. Based on the results of these analyses, it was found that respondents agree with the statements in the questionnaire, as evidenced by the mean values of all eight variables falling within the range of 3.68 ≤ x ≤ 5.00. Therefore, respondents' assessments or perceptions of the usability of the Gudang Madu Sumatra website are positive.
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | T Technology > T Technology (General) T Technology > T Technology (General) > T55.4-60.8 Industrial engineering. Management engineering |
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| Divisions: | Faculty of Engineering > Departement of Industrial Engineering | ||||||||
| Depositing User: | Georgius Erlangga Mahendra Yudantha | ||||||||
| Date Deposited: | 18 Jul 2024 08:10 | ||||||||
| Last Modified: | 18 Jul 2024 08:10 | ||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/26489 |
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