Strategi Komunikasi Pemerintah Kota Surabaya Dalam Menghadapi Communication Challenges di Tengah Masyarakat Selama Pandemi Covid-19

Puspitasari, Putriana (2022) Strategi Komunikasi Pemerintah Kota Surabaya Dalam Menghadapi Communication Challenges di Tengah Masyarakat Selama Pandemi Covid-19. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

Covid-19 has triggered three communication challenges: information overload, information uncertainty, and misinformation. Ignoring these challenges will only exacerbate crises such as that experienced by Iran when hundreds of its citizens died from alcohol abuse or the destruction of 5G network towers in the UK. Therefore, the government as a policymaker needs to overcome this challenge so that the handling of Covid-19 can run optimally. In this study, researchers want to find out how the Surabaya City Government carries out the communication strategy as a city with a risk of transmission and a high level of information needed in facing communication challenges in the community during the Covid-19 pandemic. Through case study research methods and data collection in interviews, observations, and library research, the researchers found that the Surabaya City Government strategy went through 4 phases: preparation, crisis initiation, maintenance, and resolution. In the preparation and resolution phases, government communication activities focus on building the reputation and basic knowledge of the community in preparation for the upcoming communication challenges. Meanwhile, in the initial phase of crisis and maintenance, the city government focuses on managing the existing communication challenges to minimize their impact.

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorKusnarto, KusnartoNIDN001085806UNSPECIFIED
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD30.3 Communication in Organizations
H Social Sciences > HD Industries. Land use. Labor > HD59-59.6 Public relations. Industrial publicity
Divisions: Faculty of Social and Political Sciences > Departement of Communication
Depositing User: Putriana Puspita Sari
Date Deposited: 15 Jun 2022 08:01
Last Modified: 15 Jun 2022 08:01
URI: http://repository.upnjatim.ac.id/id/eprint/7076

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