REMENG, MORELYNTE DOVENA (2023) PENGARUH KONTEN TIKTOK @BUIRAMIRA TERHADAP KEPUASAN INFORMASI SKRIPSI PADA MAHASISWA. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
ABSTRACT This study aims to determine the effect of TikTok @buiramira content on thesis information satisfaction in students. This research method is to use quantitative methods. The analysis in this study uses causal statistical analysis which states cause and effect on the population or research sample. The data collection used in this study used a questionnaire which was then processed using SPSS. The results in this study indicate that there is an influence of TikTok @buiramira content on thesis information satisfaction in students. This can be seen through the results of testing the variable equation, namely Y = 9.544 + 0.72X, which means that if every one unit increase in TikTok @buiramira content, thesis information satisfaction will increase by 0.72 units. Based on the results of the study, it is found that TikTok @buiramira is widely followed by students and TikTok @buiramira provides many benefits for students in meeting information needs related to theses and final assignments. Keywords: TikTok Content, Thesis Information Satisfaction, Uses and Gratification Theory
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | H Social Sciences > H Social Sciences (General) | ||||||||
| Divisions: | Faculty of Social and Political Sciences > Departement of Communication | ||||||||
| Depositing User: | Morelynte Dovena Remeng | ||||||||
| Date Deposited: | 22 Sep 2023 06:49 | ||||||||
| Last Modified: | 22 Sep 2023 06:49 | ||||||||
| URI: | http://repository.upnjatim.ac.id/id/eprint/18062 |
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