Prabawa, I Putu Widhi (2023) PENGARUH PERSEPSI KEMUDAHAN DAN PERSEPSI KEPERCAYAAN TERHADAP MINAT PENGGUNAAN ULANG E-WALLET DANA DI SURABAYA. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
The purpose of this study is to explain the influence of convenience perception and trust perception on reuse interest using fund e-wallet research objects in Surabaya. This study used a quantitative approach. The population in this study is Surabaya residents who have shopped and transacted using e-wallet funds. While the sample in this study is fund e-wallet users in Surabaya. The method used to collect non-probability sampling samples with purposive sampling techniques with a total of 96 respondents. All tests using the SmartPLS application show that all tests get values above the values that have been required for the test to be declared reliable. This study used quantitative research design, data analysis in the form of descriptive statistics and PLS analysis. The results showed that the perception of convenience had a positive and significant effect on interest in reuse. Then on the perception of trust has a positive and significant effect on interest in reuse. Keywords : Perception of Ease; Perception of trust; Reuse Interest
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | H Social Sciences > HC Economics | ||||||||
| Divisions: | Faculty of Economic > Departement of Management | ||||||||
| Depositing User: | I Putu Widhi Prabawa | ||||||||
| Date Deposited: | 21 Jul 2023 07:49 | ||||||||
| Last Modified: | 21 Jul 2023 07:49 | ||||||||
| URI: | http://repository.upnjatim.ac.id/id/eprint/15453 |
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