Perancangan UI/UX Website SMK An-Nuuriyyah sebagai Media Informasi dan Promosi

Kharismatuzzahra, Zakiyah (2025) Perancangan UI/UX Website SMK An-Nuuriyyah sebagai Media Informasi dan Promosi. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

The development of information technology has encouraged educational institutions to adapt by utilizing digital media as a more effective means of delivering information and promotion. SMK An-Nuuriyyah, an Islamic-based private vocational school, still faces challenges related to limited information media and suboptimal digital promotion strategies. To address these challenges, a digital platform is needed to accommodate the school's communication and promotion needs in a broader and more efficient manner. The UI/UX website design process adopts the Design Thinking approach, which consists of five main stages: empathize, define, ideate, prototype, and test. Data were collected both qualitatively and quantitatively through interviews with school representatives, direct observation of current promotional media, and the distribution of questionnaires to students, prospective students, and parents. All collected data were analyzed using a User-Centered Design approach combined with SWOT Analysis to understand the needs, expectations, and challenges of each stakeholder. The outcome of this process is a UI/UX website prototype designed with a focus on usability, visual consistency, readability, and interactivity. The visual concept was developed to align with the identity of SMK An-Nuuriyyah as an Islamic school, while maintaining a modern and user-friendly appearance. The design aims to be informative, structured, and easily accessible for all users. This design is expected to serve as a strategic solution in supporting the digital transformation of SMK An-Nuuriyyah, improving the effectiveness of information delivery, enhancing the school's professional image, and expanding its promotional reach to a wider audience in a sustainable manner.

Item Type:

Thesis (Undergraduate)

Contributors:

Contribution	Contributors	NIDN/NIDK	Email
Thesis advisor	Arifianto, Pungky Febi	0702029004	pungkyarifianto.dkv@upnjatim.ac.id
Thesis advisor	Daniar, Aninditya	0024119401	aninditya.daniar.dkv@upnjatim.ac.id

Subjects:

N Fine Arts > N Visual arts

Divisions:

Faculty of Architecture and Design > Departement of Visual Communication Design

Depositing User:

Zakiyah Zakiyah Kharismatuzzahra

Date Deposited:

16 Jun 2025 07:35

Last Modified:

16 Jun 2025 07:35

URI:

https://repository.upnjatim.ac.id/id/eprint/37831