Syarofi, Muhammad Ibnu (2026) Wacana Kemiskinan Dalam Podcast Sisi Gelap Orang Miskin di Kanal Youtube Tretan Universe. Undergraduate thesis, UPN Veteran Jawa TImur.
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Abstract
Poverty in Indonesia has often been narrowly represented through statistical data, whereas the media also plays a role in shaping the social construction of the poor. The growth of digital platforms such as YouTube gave rise to satirical humor podcasts as an alternative space for discussing poverty, although such humor potentially served a dual function, either as structural critique or as reinforcement of new stigma. This study aimed to analyze the discourse construction of poverty in the podcast "Sisi Gelap Orang Miskin " on the Tretan Universe YouTube channel through the dimensions of text structure, social cognition, and social context. A qualitative approach was employed using Teun A. van Dijk's Critical Discourse Analysis model, analyzing verbatim video transcripts and audience comments without direct interviews with the creators. The findings showed that the podcast constructed poverty as an inherited generational identity, while also criticizing social assistance policies deemed humiliating toward beneficiaries through verification mechanisms such as poverty household stickers. A paradox was also found in the use of social assistance cards, which were regarded as a lifeline on one hand, yet became instruments of debt collateral to loan sharks on the other. The discourse produced was ambivalent, containing both critique of structural failure and reproduction of individualizing narratives about the mentality of the poor. This study concluded that satirical humor in the podcast did not function solely as either stigma deconstruction or stigma reproduction, but instead presented both simultaneously within a single digital discursive space.
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | P Language and Literature > P Philology. Linguistics > P87 Communication. Mass Media P Language and Literature > P Philology. Linguistics > P93.5 Visual Communication |
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| Divisions: | Faculty of Social and Political Sciences > Departement of Communication | ||||||||
| Depositing User: | Muhammad Ibnu Syarofi | ||||||||
| Date Deposited: | 24 Jul 2026 06:35 | ||||||||
| Last Modified: | 27 Jul 2026 04:02 | ||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/58017 |
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