Putri, Nisrina Maulida (2026) Hubungan Tingkat Literasi Digital dengan Sikap Berbagi Data Pribadi Pengguna AI Image Generator (Studi Pengguna AI Image Generator di Kalangan Gen Z Jawa Timur). Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
The rapid adoption of artificial intelligence image generators among Generation Z introduces significant privacy threats, particularly regarding the collection and exploitation of biometric data. This study aims to examine the correlation between digital literacy levels and personal data sharing attitudes among Generation Z artificial intelligence image generator users in East Java. A quantitative correlational method was utilized with a purposive sample of 126 active users. Data were collected through an online questionnaire utilizing a five-point Likert scale and analyzed using the Pearson Product Moment correlation. The findings reveal a strong and significant negative correlation between digital literacy and personal data sharing attitudes (r = -0.726, p = 0.000). This indicates that higher digital literacy significantly fosters a more protective and cautious attitude toward sharing personal biometric data. Furthermore, the discussion highlights a privacy paradox where users exhibit high affective anxiety toward risks like deepfakes, yet display permissive conative behaviors due to technological determinism and social trends. The study concludes that digital literacy serves as a vital cognitive capacity for managing communication privacy boundaries.
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | H Social Sciences > H Social Sciences (General) | ||||||||
| Divisions: | Faculty of Social and Political Sciences > Departement of Communication | ||||||||
| Depositing User: | Nisrina Maulida Putri | ||||||||
| Date Deposited: | 26 May 2026 04:28 | ||||||||
| Last Modified: | 26 May 2026 05:07 | ||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/52500 |
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