Pristiani, Titania Audi (2025) ANALISIS RANTAI PASOK KOMODITI KOPI ROBUSTA KECAMATAN DAMPIT KABUPATEN MALANG. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
Indonesia is renowned as one of the world's largest coffee producers, with robusta coffee (Coffea canephora) being a key commodity. One of the regions known for its robusta coffee is Dampit District, which contributed the highest robusta coffee production in Malang Regency in 2022. This study analyzes the supply chain flow and marketing efficiency of robusta coffee in Dampit District. The research methodology involved a census of coffee farmers and snowball sampling to identify other supply chain actors. The analytical methods used to study the supply chain mechanism were the Food Supply Chain Network (FSCN) approach and descriptive analysis. To evaluate marketing efficiency used marketing margin analysis and farmer share analysis.The study identified three supply chain patterns involving four main actors: farmers, collectors, small traders, and large traders. The supply chain mechanism in these patterns includes product flow (upstream to downstream), financial flow (downstream to upstream), and information flow (two-way). Marketing efficiency analysis revealed that Pattern II exhibited the highest efficiency, with a farmer share of 76.4% and a total marketing margin of IDR 20,000. The main conclusion is that Pattern II is the most efficient marketing model, enabling farmers to receive the largest share of income. These findings provide strategic insights for enhancing the welfare of robusta coffee farmers in Dampit District. Keywords : robusta coffee, supply chain, marketing efficiency
| Item Type: | Thesis (Undergraduate) | ||||||||||||||||
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| Subjects: | H Social Sciences > HC Economics | ||||||||||||||||
| Divisions: | Faculty of Agriculture > Departement of Agribusiness | ||||||||||||||||
| Depositing User: | Titania Audi | ||||||||||||||||
| Date Deposited: | 22 Jan 2025 03:22 | ||||||||||||||||
| Last Modified: | 22 Jan 2025 03:22 | ||||||||||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/34258 |
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