Pengaruh Literasi Keuangan, Persepsi Manfaat, dan Persepsi Kemudahan Terhadap Minat Penggunaan Quick Response Code Indonesian Standard (QRIS) Sebagai Sistem Pembayaran Digital Pada UMKM di Surabaya

Triwahyudi, Ferdy Achmad (2024) Pengaruh Literasi Keuangan, Persepsi Manfaat, dan Persepsi Kemudahan Terhadap Minat Penggunaan Quick Response Code Indonesian Standard (QRIS) Sebagai Sistem Pembayaran Digital Pada UMKM di Surabaya. Undergraduate thesis, Universitas Pembangunan Nasional "Veteran" Jawa Timur.

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Abstract

This research aims to analyze and measure the relationship between financial literacy, perceived benefits, and perceived ease of interest in using the Indonesian Standard Quick Response Code (QRIS) as a digital payment system for MSMEs in Surabaya. The target population used in this research is MSMEs in Surabaya which are registered with the Surabaya City Government. Based on data from the Surabaya City Government, there are 13,441 MSMEs registered with the Small and Medium Enterprises Cooperatives and Trade Service. Then the sample in this study used nonprobability sampling with a purposive sampling technique to obtain 100 samples. The analysis and hypothesis testing technique in this research uses Partial Least Square (PLS) with the help of Smart PLS 4 software. The results of this research show that financial literacy, perceived benefits, and perceived convenience have a significant effect on interest in using the Quick Response Code Indonesian Standard (QRIS) as a digital payment system for MSMEs in Surabaya. It is hoped that this research can be used by MSME players to consider decision making using QRIS in their businesses.

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorYuhertiana, IndrawatiNIDNyuhertiana@upnjatim.ac.id
Subjects: Q Science > Q Science (General)
Z Bibliography. Library Science. Information Resources > Z665 Library Science. Information Science
Divisions: Faculty of Economic > Departement of Accounting
Depositing User: Ferdy Achmad Triwahyudi
Date Deposited: 16 Jul 2024 08:40
Last Modified: 16 Jul 2024 08:40
URI: https://repository.upnjatim.ac.id/id/eprint/25989

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