Pratama, Hafil (2020) Visual Identity Lodji Kopi. Universitas Pembangunan Nasional Veteran Jawa Timur.
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Abstract
Visual identity is how you form a perception and create an impression through visible brand elements. Pictures are a powerful form of communication, especially because they don't communicate with words. Visual identity is useful for conveying what you want to convey through visual messages. It could be an illustration, typography or something else. With the formation of a visual identity, the brand owned by the business actor can be widely known to the intended target or the wider community. The visual identity itself includes the name, logo, distinctive colors, fonts or typography and design elements that help the brand become more recognizable. Visual identity is also made consistently, this is useful so that it is easier for consumers to choose and remember a brand.
Item Type: | Other | ||||||||||||
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Contributors: |
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Subjects: | N Fine Arts > NC Drawing Design Illustration N Fine Arts > NK Decorative arts Applied arts Decoration and ornament N Fine Arts > NX Arts in general |
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Divisions: | Faculty of Architecture and Design > Departement of Visual Communication Design | ||||||||||||
Depositing User: | Mohammad Hafil Pratama | ||||||||||||
Date Deposited: | 28 Jan 2022 01:56 | ||||||||||||
Last Modified: | 28 Jan 2022 01:56 | ||||||||||||
URI: | http://repository.upnjatim.ac.id/id/eprint/4854 |
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