Vanessa, Devina Setya (2025) Pengaruh Mental Accounting, Financial Literacy, dan Risk Perception Terhadap Keputusan Investasi (Studi pada Mahasiswa Akuntansi UPN Veteran Jawa Timur). Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
This study aims to examine, analyze, determine, and prove the influence of mental accounting, financial literacy, and risk perception on investment decisions. This study employed a quantitative approach. The population was active undergraduate accounting students at the Universitas Pembangunan Nasional "Veteran" Jawa Timur, with a sample size of 92 respondents. The sample was calculated using a probability sampling technique with the Slovin formula. Data collection was conducted by distributing questionnaires, and testing was conducted using Partial Least Squares - Structural Equation Modeling (PLS-SEM) analysis using SmartPLS software version 4.0, which consisted of outer model testing, inner model testing, and hypothesis testing. The results of this study indicate that mental accounting has no positive effect on investment decisions, financial literacy has a positive effect on investment decisions, and risk perception has a positive effect on investment decisions. Keywords: Mental accounting, Financial Literacy, Risk perception, Investment Decisions Kata Kunci: Mental accounting, Financial Literacy, Risk perception, Keputusan Investasi
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | H Social Sciences > HG Finance H Social Sciences > HG Finance > HG4501-6051 Investment, capital formation, speculation |
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| Divisions: | Faculty of Economic and Business > Departement of Accounting | ||||||||
| Depositing User: | Devina Setya Vanessa | ||||||||
| Date Deposited: | 08 Dec 2025 02:10 | ||||||||
| Last Modified: | 08 Dec 2025 02:10 | ||||||||
| URI: | https://repository.upnjatim.ac.id/id/eprint/47467 |
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