Perancangan Board Game Sebagai Media Edukasi Pakaian Adat Daerah Indonesia

Simangunsong, Kanaya Bintang Aulia (2025) Perancangan Board Game Sebagai Media Edukasi Pakaian Adat Daerah Indonesia. Undergraduate thesis, UPN "Veteran" Jawa Timur.

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Abstract

Indonesia is rich in cultural diversity, one of which is the traditional clothing unique to each region. However, in the midst of globalization and the rise of popular culture, younger generations tend to overlook the existence and significance of their own traditional attire. Based on a survey conducted among youths aged 19–22, the majority were found to lack complete knowledge regarding the types, names, and origins of traditional clothing in Indonesia—despite recognizing its importance in cultural preservation. Therefore, an engaging and interactive educational approach is needed to spark interest among youths in exploring the richness of Indonesian culture, one of which can be achieved through games. This design project uses both qualitative and quantitative methods, collecting data through observations, interviews with board game experts and illustrators, as well as distributing questionnaires to the target audience. Further analysis includes consumer insights, consumer journeys, and TOWS analysis to determine the needs and behaviors of the target users. The result of this analysis is a board game titled WASTRANESIA: “Jejak Pakaian Nusantara” designed with educational content about 14 types of traditional Indonesian clothing. The board game consists of a game board, character pawns, playing cards, a rule book, and visual elements such as semi-realistic illustrations of traditional clothing tailored to the interests of young people. The design concept emphasizes cultural education through a fun, interactive, and accessible approach. This board game is expected to become an effective educational medium for reintroducing cultural values to younger generations. It not only enhances their knowledge and appreciation of traditional clothing but also promotes cultural preservation in a participatory and enjoyable way. Keywords : board game, education, traditional clothing, culture, youth

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
UNSPECIFIEDSutejo, ArisNIDN0006118501aris.dkv@upnjatim.ac.id
UNSPECIFIEDNisa, Diana AqidatunNIDN0011069006diananisa.dkv@upnjatim.ac.id
Subjects: N Fine Arts > N Visual arts
Divisions: Faculty of Architecture and Design > Departement of Visual Communication Design
Depositing User: Kanaya Naya Simangunsong
Date Deposited: 16 Jun 2025 04:40
Last Modified: 16 Jun 2025 04:40
URI: https://repository.upnjatim.ac.id/id/eprint/37684

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