Perancangan Motion Graphic Biografi W.R. Soepratman Untuk Generasi Z Usia 18-22 Tahun

Diarrahman, Faisal Amri (2024) Perancangan Motion Graphic Biografi W.R. Soepratman Untuk Generasi Z Usia 18-22 Tahun. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

The rapid development of technology in this era has accelerated the dissemination of information, bringing new influences that have the potential to cause moral degradation among the younger generation. Generation Z, as the nation's future generation, plays a crucial role as agents of change. Therefore, Generation Z has a significant role in determining the future of the nation. W.R. Soepratman is a heroic figure who can serve as a role model for Generation Z. In addition to his heroic values, W.R. Soepratman's biography is relevant to Generation Z. Research indicates that Generation Z prefers consuming audiovisual content. In this context, motion graphics serve as an audiovisual medium that can be utilized in this design project. Besides being favored by Generation Z, motion graphics also have the advantage of making W.R. Soepratman's biography more engaging and easily understood by Generation Z. This design project employs both qualitative and quantitative methods for support. Data is collected from various sources such as interviews, literature, and questionnaires. To process the data, techniques such as descriptive qualitative analysis, descriptive quantitative analysis, fishbone diagrams, and the 5W+1H method are used. In formulating the concept, the keyword "W.R. Soepratman’s Inspirational and Relatable Storytelling" was derived and subsequently used in the verbal concept, visual concept, and media concept. Keyword: Biography, generation Z, motion graphic

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorWidyasari, WidyasariNIDN0020098901UNSPECIFIED
Thesis advisorRomadhona, MahimmaNIDN0028048804UNSPECIFIED
Subjects: N Fine Arts > N Visual arts
Divisions: Faculty of Architecture and Design > Departement of Visual Communication Design
Depositing User: Faisal Amri Diarrahman
Date Deposited: 04 Jun 2024 07:27
Last Modified: 04 Jun 2024 07:27
URI: https://repository.upnjatim.ac.id/id/eprint/24129

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