Pertanggungjawaban Online Shop yang Menggunakan Konten Endorsement Milik Orang Lain Tanpa Izin di Instagram Untuk Kepentingan Komersial

Anugrah, Alif Wildan (2024) Pertanggungjawaban Online Shop yang Menggunakan Konten Endorsement Milik Orang Lain Tanpa Izin di Instagram Untuk Kepentingan Komersial. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

The rapid development of information technology has provided progress for business actors in Indonesia, this has been helped by the presence of social media. In using the internet there is a violation of copyright as explained in Article 1 letter 1 of Law Number 28 of 2014 concerning Copyright (known as Law Number 28 of 2014)that copyright is granted automatically based on the declarative principle. The purpose ofthis research is to determine the responsibility of online stores that use other people's endorsement content without permission on Instagram for commercial purposes and to find what legal remedies can be taken by influencers whose endorsement content is misused by other people without permission. Instagram for commercial purposes. This type of research is normative juridical, data analysis uses normative research 5 methods through library research and secondary data review. The data collection method used is literature study with data sources of primary legal materials and secondary legal materials. The results of this research are that the use of endorsement content by other online shops outside the agreement has violated the moral rights and economic rights of endorsement content creators as regulated in Article 9 paragraph (1) letters a, b, c and/or g for commercial use as well as Article 9 paragraph (2) Law no. 28 of 2014. Based on Article 113 paragraph (3) of Law no. 28 of 2014, the legal remedy that can be taken is to try to comment on the post and ask other online stores to delete it. You can also settle the lawsuit in the competent court in the country that has jurisdiction to try the lawsuit, namely Indonesian law. Keyword: infringement; copyright; endorsment content

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorKartika, Adhitya WidyaNIDN199001122020122003UNSPECIFIED
Subjects: K Law > K Law (General)
K Law > KZ Law of Nations
Divisions: Faculty of Law > Departement of Law
Depositing User: alif wildan anugrah
Date Deposited: 19 Jan 2024 09:15
Last Modified: 19 Jan 2024 09:15
URI: http://repository.upnjatim.ac.id/id/eprint/20139

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