Husna, Amelza Wahida (2023) Analisis Financial Management Behavior pada Penggemar K-pop di Kota Surabaya. Undergraduate thesis, UPN Veteran Jawa Timur.
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Abstract
A person's approach to managing their financial assets is identified as their financial management behavior. K-pop fans are dedicated to supporting their favorite K-pop singers or groups, which may affect their financial management behavior. The aim of this research is to analyze the effect of hedonism lifestyle, financial socialization, and financial attitude on the financial management behavior of K-pop fans in Surabaya city. The sampling technique in this research is non-probability sampling with a purposive sampling approach. Purposive sampling combined with non-probability sampling is the technique used in this research. Meanwhile, the sample of this research is 100 K-pop fan respondents in Surabaya city who joined K-pop fandom in the last 1 year. Data analysis techniques using the Smart PLS tool. The results of the research show that the hedonism lifestyle variable can contribute to increasing financial management behavior, but does not have a direct influence. Meanwhile, financial socialization and financial attitude variables can contribute to improving financial management behavior and and have directional effects. Keywords: Financial Management Behavior, Financial Socialization, Financial Attitude, Hedonism Lifestyle, K-pop Fans
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | H Social Sciences > HF Commerce > HF5549 Personnel Management. Employment Management H Social Sciences > HG Finance > HG4001-4285 Finance management. Business finance. Corporation finance |
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| Divisions: | Faculty of Economic > Departement of Management | ||||||||
| Depositing User: | Amelza Wahida Husna | ||||||||
| Date Deposited: | 14 Nov 2023 04:10 | ||||||||
| Last Modified: | 14 Nov 2023 04:10 | ||||||||
| URI: | http://repository.upnjatim.ac.id/id/eprint/18683 |
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