Analisis Pengaruh Digital Capability & Digital Literacy Terhadap Business Performance Dengan Employee Innovation Sebagai Variabel Mediasi Di Pt Pegadaian

Anggitasari, Devinda (2023) Analisis Pengaruh Digital Capability & Digital Literacy Terhadap Business Performance Dengan Employee Innovation Sebagai Variabel Mediasi Di Pt Pegadaian. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

PT Pegadaian has a mission to be able to provide service excellence with a customer focus through simpler and digital business processes to be able to continue to compete with competitors so as to improve the company's business performance. One of the efforts that can be made to achieve this mission is that PT Pegadaian employees are required to have innovation and be supported by digital capability and digital literacy. The purpose of this study was to determine the effect of digital capability and digital literacy on PT Pegadaian's micro employees on business performance both directly and through employee innovation. The research is a quantitative research with convenience sampling method and data analysis using Smart PLS. The results of the analysis in show that digital capability & digital literacy do not have a direct role in improving business performance. Digital capability & digital literacy must take advantage of employee innovation to improve business performance.

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorPurwanto, EkoNIDN0029035907UNSPECIFIED
Thesis advisorKartika, TriNIDN00200446307UNSPECIFIED
Subjects: H Social Sciences > HG Finance > HG1706-1708 Accounting. Bookkeeping
H Social Sciences > HG Finance > HG4001-4285 Finance management. Business finance. Corporation finance
Divisions: Faculty of Economic > Magister Management
Depositing User: DEVINDA ANGGITASARI
Date Deposited: 24 Aug 2023 07:40
Last Modified: 24 Aug 2023 07:40
URI: http://repository.upnjatim.ac.id/id/eprint/16920

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