PERANCANGAN WEBSITE MAGETIART SEBAGAI SARANA PROMOSI DAN PENJUALAN KARYA SENIMAN MAGETAN

Zain, Hanifa Rahmawati (2023) PERANCANGAN WEBSITE MAGETIART SEBAGAI SARANA PROMOSI DAN PENJUALAN KARYA SENIMAN MAGETAN. Undergraduate thesis, UPN Veteran Jawa Timur.

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Abstract

MagetiArt is a community that serves as a place for artists from Magetan, which was established in 2017 and is chaired by Hendra Prast. Consisting of 30 members from various age groups and artistic styles, this community has successfully gathered and fostered professional artists in their respective fields. The initial purpose of forming this community was to provide a space for gathering, exchanging information, and discussing art. As the membership grew, the MagetiArt community was formed. Until now, the community has relied on art events, gatherings, and exhibitions to promote and sell their artwork. However, this approach was considered ineffective, prompting the need for better innovation to promote and sell their artwork more efficiently. Therefore, a website was created to serve as a platform for the community to sell and promote their artwork. To obtain the necessary data for the core design process, qualitative and quantitative methods were used. Qualitative methods were employed through observation and interviews, while quantitative data was obtained through questionnaires administered to the target audience segment. The results of this research indicate the need for innovation and improvisation in building the MagetiArt community in the form of a website. In conveying this design, a tagline was created, which is "Perupa Magetan Bangkit" (Magetan Artists Rise), to signify the awakening of Magetan artists. It is hoped that this website will provide convenience for the MagetiArt community in promoting and selling their artwork. Keywords: Website, Artists, MagetiArt, Promotion, Sale, Art

Item Type: Thesis (Undergraduate)
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorAji, Restu IsmoyoNIDN6775532restu.ismoyo.dkv@upnjatim.ac.id
Thesis advisorSutejo, ArisNIDN5992833aris.dkv@upnjatim.ac.id
Subjects: N Fine Arts > N Visual arts > N400-3990 Art museums, galleries, etc.
N Fine Arts > N Visual arts > N61-72 Theory. Philosophy. Aesthetics of the visual arts
N Fine Arts > NX Arts in general
Divisions: Faculty of Architecture and Design > Departement of Visual Communication Design
Depositing User: hanifa rahmawati zain
Date Deposited: 07 Jun 2023 03:19
Last Modified: 07 Jun 2023 03:19
URI: http://repository.upnjatim.ac.id/id/eprint/14728

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