ARKHAMUSYAH, HELMY AWALLUS (2022) OPTIMASI APLIKASI BAREKSA BERDASARKAN KEPUASAN PENGGUNA. Undergraduate thesis, UPN "VETERAN" JAWA TIMUR.
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Abstract
Currently the development of technology is growing rapidly so that technology and information systems have been widely used and utilized in the community. With the development of increasingly modern and rapid technology, the role of the capital market will be even greater. People who are more aware of financial markets, understand more about the assessment and control of investment risk, will be more daring to enter riskier areas so that people's satisfaction with financial and investment marketplaces needs to be considered. With this explanation, this study aims to find out how to optimize the Bareksa application based on customer satisfaction. This research uses quantitative research with Importance Performance Analysis (IPA) and End User Computing Satisfaction (EUCS) methods. The results of this study found that the quality of service on the Bareksa application had an average level of overall satisfaction classified as very satisfied with the application service. However, there are several priority improvements that can be made by Bareksa management such as customer service, information, robo advisors and other improvements so that service can be improved and customer satisfaction can be improved again.
| Item Type: | Thesis (Undergraduate) | ||||||||
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| Subjects: | T Technology > T Technology (General) > T55.4-60.8 Industrial engineering. Management engineering | ||||||||
| Divisions: | Faculty of Engineering > Departement of Industrial Engineering | ||||||||
| Depositing User: | HELMY AWALLUS ARKHAMUSYAH | ||||||||
| Date Deposited: | 26 Jul 2022 02:31 | ||||||||
| Last Modified: | 26 Jul 2022 02:31 | ||||||||
| URI: | http://repository.upnjatim.ac.id/id/eprint/8275 |
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